Giulio Casano

About Me

I am an ITIS (information technology) student from Pisa, Italy, with a strong interest in digital technologies, web platforms, social media, gaming, content creation and travel. I enjoy discovering different cultures and international environments. In the past, I participated in a student exchange programme in Carmona, Spain, which gave me the opportunity to experience a different culture and improve my international communication skills. I have also travelled to Japan, particularly Osaka, where I enjoyed learning about Japanese culture, traditions and daily life. These experiences strengthened my interest in meeting people from different backgrounds and exploring new places around the world. During my Erasmus traineeship, in Belfast, I would like to develop both technical and creative skills while gaining practical international work experience and insight into the working culture of Northern Ireland.  

Learning Goals

Digital Marketing & Social Media

I would like to improve my understanding of:
  • Social Media and Content Marketing & Analytics
  • Audience Engagement
  • Brand Communication
  • Content Planning
Particularly on:
  • Instagram
  • LinkedIn
  • YouTube
I am interested in understanding how different platforms require different communication strategies and content formats to speak effectively to different audiences.

Content Creation

I would like to develop practical skills in: I would like to learn how to create engaging content for businesses and travel-related projects.

Canva & Visual Design

I would like to complete Canva learning courses and improve my skills in:
  • Graphic Design
  • Social Media Graphics
  • Marketing Materials
  • Brand Consistency
  • Visual Communication Website & Digital Skills
As an ITIS student, I am particularly interested in:
  • Website Auditing
  • Online Visibility
  • Digital Marketing Tools
I would like to understand how technical and marketing skills work together to help brands and content creators improve their online presence.

Reddit and Youtube

Two areas I am particularly interested in are Reddit and Youtube. I would like to learn:
  • How businesses use Reddit and Youtube effectively
  • Audience Research through Reddit communities
  • How Youtube can work for business

Courses and Workshops

I would like to participate in:

Apple Belfast Workshops

Particularly:
  • Photography
  • Creative Content Creation

Canva Courses

Particularly:
  • Social Media Design
  • Content Creation
  • Brand Design
  • Marketing Design

Belfast Learning Festival

I would like to attend selected events related to:
  • Digital Skills
  • Marketing
  • Gaming
  • AI
  • Technology
  • Photography

Places I Would Like to Visit in Northern Ireland

I am interested in exploring Northern Ireland’s culture, history and landscapes and in capturing photo and video content of the place. The places I wish to visit during my four weeks working and living in Belfast are:

Belfast

  • Titanic Belfast
  • Titanic Quarter
  • Belfast City Hall
  • St George’s Market
  • Ulster Museum
  • Botanic Gardens

Northern Ireland

 
  • Dunluce Castle
  • Mussenden Temple
  • Giant’s Causeway
  • Mourne Mountains, Newcastle
I would especially like to visit locations that provide opportunities for photography, videography and storytelling content.

Professional Objectives

My long-term goal is to combine my interests in technology, gaming, web platforms and digital marketing to better understand how online communities are built, engaged and supported through content creation and social media. By the end of my Erasmus traineeship in Belfast I would like to:
  • Improve my digital marketing knowledge.
  • Gain practical experience managing social media content.
  • Learn how businesses use websites and SEO to reach customers.
  • Build a portfolio of content including articles, social media posts, photography and videos.
  • Improve my communication and teamwork skills in an international environment.
  • Develop a better understanding of content creation for tourism, technology and business sectors.
  • Explore how technology, web development and digital marketing work together.
  • Create professional content that combines my interests in technology, gaming, travel and online communities.
  • Explore how digital marketing strategies are used in the gaming and technology industries.
  • Learn how online communities are built and managed around gaming, technology and digital products.
I hope this blog inspires you to explore new places, embrace different cultures, and start writing your own journey. The world is out there, go make your mark.
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